FIVE NEWS DETERMINANTS
Timeliness – News loses value as it ages. The closer a news event is to the publication date, the more news value it has.
Importance/Prominence – Important people are more newsworthy than others. The president of the senior class is more important than a random freshman.
Proximity – News closer to home has more value. A hurricane in the Far East is not as newsworthy as one that hits Smithtown.
Consequence – A story that directly affects your readers is more newsworthy. What is pulling at their wallets? What is affecting their health?
Uniqueness/Emotional Appeal – These types of stories usually involve three factors:
They’re odd, unusual, or out of the ordinary.
They’re about a prominent figure in a conflict (war, game, election)
They’re emotional and possible involve children or animals.
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