Do
--research your subject beforehand
--have an opening question prepared
--ask open-ended questions
--ask the 5 W's and H
--listen
--ask follow-up questions
--solicit quotes
Don't
--show up unprepared
--ask closed questions (yes or no)
--talk too much
--take so many notes that you forget to listen
--interrupt
--place obstacles between you and your subject
--be confrontational
Thursday, October 28, 2010
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